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Nevada Livestock Marketing, LLC

Office: 775-423-7760
Jack Payne Mobile
: 775-217-9273

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Welcome to Nevada Livestock Marketing, LLC

Full-Service Cattle Sales & Marketing. Serving Nevada and surrounding states.

Regular sale starting at 12:00 P.M. on Wednesday, November 5, 2025.

Feeder Sale on Friday November 7, 2025, starting at 10:00 A.M.

Feeder Sale on Friday, November 21, 2025, stating at 10:00 A.M.

Check our “CATTLE” page to view some of the cattle already consigned for the November 7th Feeder Sale

Wild week for the market, one comment from our President and a large percentage of the cattle industry turned on him. Many of us were left extremely confused because the cattle organizations that are always in favor of more imported beef were the main ones raising a stink about Argentina. The hysteria about Argentine imports seemed to take on a life of its own. Combine all the bashing of President Trump on social media and then Livestock Marketing Association, Common Ground Summit and NCBA declined a press release with the President of the United States of America because in their words “they couldn’t stand behind a president” who was going to import more beef. I was in the White House waiting for the press release when the “establishment beef” gang ghosted the President of the United States. The result was that tweet that clearly showed his frustrations and sent markets spiraling down more than the original “cheapen up beef” comments that caused “establishment beef” to attack him in the first place. I’m not defending the President’s comments, but I sure understand his frustration when he and his cabinet have done and are doing so much for us. I really don’t understand what Livestock Marketing Association is thinking picking a fight with the most powerful man in the world right when most of their salebarn customers are marketing cattle for their clients. Maybe LMA should stick to selling insurance and get out of the lobbying business. As for Common Ground Summit and NCBA I’ve made my opinions of them pretty clear. I think much of their animosity towards President Trump is from his agenda to scrap all the subsidies for the global warming hoax. They have agreed cows are the problem but the leaders of Common Ground Summit and NCBA are going to “do it better” and create “climate friendly beef” in trade for government subsidies to save the environment. Much like solar and wind subsidies. Trump is putting an end to all that BS and they aren’t happy about it.


I apologize for going on a rant this morning about those guys, but they sucked a lot of money out of my customers pockets this week along with other producers nationwide. Between President Trump’s comments about Argentina imports “lowering beef prices” and LMA, CGS, and NCBA poking him in the eye representing themselves as the American Cattle Industry the futures fell $20 plus. Prices were still great at the auctions across America this week, but they were around $150 to $200 off from just 2 weeks ago. I hope President Trump gets busy with China, Canada and everything else on his plate and forgets about the ugly fight he had with the cattle industry. In addition to the President of the United States being pissed at the cattle industry this week, we, the industry jumped on social media and unintentionally brought millions of eyes to the “high price of beef.” Thank you to all of you who helped bring the price of beef into perspective when compared to snickers, monster drinks, Doritos etc.


Next Feeder Sale November 7th and again on November 21st. A lot of good cattle are already consigned. Hopefully things settle down next week and the markets recover so we can go on selling your annual income of livestock at record high prices. I feel like this last week has been a huge misunderstanding. I have told many of you it’s like a big fight with a close friend or spouse and after it’s over you’re looking back saying “wow, that escalated quickly and what were we even fighting about?”
But hey on the bright side now that all these national and state cattle organizations are so upset about imports let’s hold their feet to the fire on Mrs. Harriet Hageman’s reintroduced MCOOL bill. Come on Ladies and Gentlemen imports are imports; doesn’t matter what country they are from.


Thanks to my amazing ranch and salebarn crew for getting the job done again and again when I’m not there to help. Hope to see all of you at the next sale, please send us videos and information if you want your calves advertised on Facebook. We have copies of the new USDA/DOI plan to Revitalize the American Cattle Industry at Nevada Livestock Marketing if you want to stop by and pick one up. Thank you for all your kind words and support. Things are definitely looking up for the American cattle producers.

Go to our Nevada Livestock Marketing Facebook page to preview consignments. Thank you for your support and stay tuned for updates. Please let your friends, family and neighbors know the USDA Secretary Brooke Rollins event has been delayed.
Please share this post and tell your non-Facebook neighbors, friends and family. We have a bunch of beef and lamb processed and plan to serve BBQ style to the attendees of the event when aa new date is set. We will be looking for volunteers to help. We are very fortunate to be blessed with a president and a cabinet that cares about the ranching industry. Please try to show up to support them at this event. Improving public land grazing is a top priority for the Trump administration, DOI and USDA so that topic will be the main focus of this event. However, this administration knows there’s much more needed to help and encourage the American ranchers. Stay tuned. Please share!

If you can’t make it be sure to tune in at DVAUCTION.COM.

We had a meeting with a small group of independent ranchers from the west with USDA Secretary Brooke Rollins in Washington DC. Our focus was on public land grazing but had the opportunity to talk about our broken beef system and this unbelievable wolf situation as well.

If you have cattle you want to consign please send videos/pictures and information to 661-305-2699. We will get them advertised for you on Facebook.

If you have any questions about vaccines and timing of vaccines, please don’t hesitate to call me 775-.217-9273.

Thanks to our awesome crew, sellers and buyers! Hope to see you in Fallon soon!!

ALL REGULAR SALES BEGIN AT 12:00 NOON
Our sales can be seen live at www.DVAUCTION.COM
Jack Payne, Owner and Operator of Nevada Livestock Marketing, LLC in Fallon, NV also serves as the Regional Director for California and Nevada at the U.S. Cattlemen’s Association.

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Upcoming Special Sales

 Feeder Sales  

  • FRIDAY, November 7, 2025
  • FRIDAY, November 21, 2025
  • FRIDAY,  December 19, 2025

Regular Sales

Regular Wednesday Sales Start at Noon

  • November 5, 2025
  • November 12, 2025
  • November 19, 2025
  • December 3, 2025
  • December 10, 2025
  • December 7, 2025

Market Reports

    • October 24, 2025 Feeder Sale
    • September 19, 2025 Feeder Sale
    • August 20, 2025 Feeder Sale
    • May 21 2025 Feeder Sale
    • April 18, 2025 Feeder Sale
    • March 21. 2025 Feeder Sale
    • February 21, 2025 Feeder Sale
    • February 7, 2025 Feeder Sale
    • January 17, 2025 Feeder Sale

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